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Aligned Podcast

Nov 17, 2022

In today’s episode of Aligned, our host Sean talks with the Sales Evangelist, Donald Kelly, to discuss late-stage sales, self-help, and five application models that you can apply to late-stage selling.

Self-help

  • In any B2B process, you are able to include B2C in the process. 
  • According to Mckinsey 99% of B2B buyers...


Nov 2, 2022

In today’s episode of Aligned, our host Sean talks with the Sales Evangelist, Donald Kelly, to discuss late stage sales and explore the best practice of building frictionless buyer journeys and understanding the buyers point of view. 

Helping relationships

  • The goal is to continue to inspire the prospect to make...


Oct 19, 2022

In today’s episode of Aligned, our host Sean continues his conversation with the Sales Evangelist, Donald Kelly, to discuss the centricity model and how limiting bad customer behaviors can help generate more sales for your organization. 

The second-best practice in the countering world is the practice of looking...


Donald C. Kelly | Countering: Sell Backwards - 048

Oct 19, 2022

In today’s episode of Aligned, our host Sean continues his conversation with the Sales Evangelist, Donald Kelly, to discuss the centricity model and how limiting bad customer behaviors can help generate more sales for your organization. 

The second-best practice in the countering world is the practice of looking...


Oct 4, 2022

Sales and marketing alignment is critical for middle-market companies to either expand into enterprise territory or increase revenue for long-lasting company success. In today’s episode of Aligned, our host Sean is joined by the Sales Evangelist, Donald Kelly, to discuss the centricity model and how limiting...