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Centricity Podcast

Dec 20, 2022

In this episode of Aligned Sean and guest Donald Kelly, The Sales Evangelist continue their discussion on how important getting the private commitment is before you can get the public commitment to move your deal forward. Obtaining both private and public commitment will take you on the path to close your deals.

Being...


Dec 9, 2022

On today’s episode of Aligned, Sean and guest Donald Kelly, The Sales Evangelist discuss the importance of both private and public commitment in the marketing and sales process. When sales and marketing teams work together, your company will see a 36% higher customer retention rate and a 38% higher win...


Nov 17, 2022

In today’s episode of Aligned, our host Sean talks with the Sales Evangelist, Donald Kelly, to discuss late-stage sales, self-help, and five application models that you can apply to late-stage selling.

Self-help

  • In any B2B process, you are able to include B2C in the process. 
  • According to Mckinsey 99% of B2B buyers...


Nov 2, 2022

In today’s episode of Aligned, our host Sean talks with the Sales Evangelist, Donald Kelly, to discuss late stage sales and explore the best practice of building frictionless buyer journeys and understanding the buyers point of view. 

Helping relationships

  • The goal is to continue to inspire the prospect to make...


Oct 19, 2022

In today’s episode of Aligned, our host Sean continues his conversation with the Sales Evangelist, Donald Kelly, to discuss the centricity model and how limiting bad customer behaviors can help generate more sales for your organization. 

The second-best practice in the countering world is the practice of looking...